Sites and Modalities: Water Flame (Post 1)
Site of Production:
-Technological
-Computer
-Photography
-Compositional
-Photograph is heavily edited and enhanced
-Final image looks nothing like the photograph
-Image is meant to be visually stimulating and to look perfect.
-It is meant to make us curious
-Social
-We as humans are intrigued by strange things and imaginary things, which effect the way we view images
-If an image is anything out of the ordinary we are immediately interested because it is something that breaks the “normal”
-This aspect is thought about in the production of an image because the first thing an image has to do is capture the viewer’s attention.
Site of the Image:
-Technological
-Photographs are taken first using a camera with a high definition lens
-Image is changed/ added to through computer software (editing, cropping, enhancing)
-Compositional
-Image is placed directly in the center
-Light is illuminating from behind the water flame, suggesting that the water flame is illuminating the darkness just as it would if it were a real flame.
- The metal is enhanced to be very reflective
-The water droplets make you imagine the cold temperature of the metal
-Social
-We as a society relate zippo lighters to flames, because that is after all what they produce ad that has an effect on the way we view this image
-We know that the flame is water, but when you look at it you still see a flame because of the lighter and because of the shape of the flame itself
Site of Audiencing:
-Technological
-The fact that the image was made on computer and will be viewed on a computer effects how we see it.
-The fact that the water flame clearly is not real also affects the way we see it.
-Compositional
-The way the flame is directly in the center places all emphasis on it
-The flame is where we start and also where we end
-The composition was set up so that we would focus most all our attention on the flame itself, thus effecting the way we see the image
-Social
-We view this image on a computer screen, rather than in person in a specific place
-This image is not real, and will never be, therefore we cannot go somewhere and see it with our own eyes or touch it with our hands
-We view it differently on a computer screen because we are in the comfort of our own homes or offices rather than a place
-There is always a boundary between you and the image